Tag

book marketing
Press Kit Purpose
What Comes After the Book Launch? As the excitement of the launch dies down, what do you do to attract the attention of your ideal readers?  How do you show up on their book-buying radar screens? While thinking about these questions to market Sit Write Share, I flipped through the latest Stanford Magazine and found...
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Scientific sibling of The Artist's Way
Should I Ask for a Kirkus Review? As mentioned in Share Experiment 15, it is possible to purchase a Kirkus review of a book.  Even though it’s a purchased review, Kirkus retains credibility because they don’t guarantee a positive review. What did I have to gain?  Libraries and bookstores often use Kirkus reviews to decide...
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Launch steps
The week after Sit Write Share launched, I wrote this description of book launch activities. My goal was to involve my network to reach readers. Here’s how I invited and supported my book launch partners, the tools I used, and the materials I created. If you are contemplating a book lauch, perhaps some of these...
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